Why dont my emails and posts sound like the same person

Because they’re written by two different agents with two different jobs. Your Social Media agent is tuned for scroll speed, short lines, hooks, casual rhythm, matched to the platform. Your Email agent assumes the person opened it on purpose and has a few extra seconds of attention, so it writes fuller sentences and clearer structure. Same brand, different room. That said, they shouldn’t feel like strangers. If the gap seems too wide, here’s how to close it: 1. **Check your brand voice setup.** Prigmar agents work from the voice and details you give them when you connect your channels. If that input was thin, each agent fills gaps on its own. 2. **Feed both agents the same source material.** Point your email and social agents at the same product info, offers, and tone notes instead of letting them work from separate inputs. 3. **Review a batch side by side.** Pull a week of approved posts and emails and compare them. The mismatch pattern usually points to a specific setting, not a broken agent. 4. **Use the approval queue while you calibrate.** Don’t auto-publish either agent until the voice feels consistent, approve for a couple weeks and adjust. 5. **Give direct feedback through edits.** When you correct an email or post before approving, you’re steering that agent’s output going forward. A little format difference is normal and even useful. Aim for the same person showing up, just dressed for the room they’re in.

Why do my social posts and emails sound different? Because each has a different job to do. Your Social Media agent writes for scroll speed, short lines, hooks, casual rhythm, matched to the platform. Your Email agent knows you opened it on purpose and have a few more seconds, so it writes fuller sentences with clearer structure. Same brand, different room. Still, they shouldn’t feel like strangers. If the gap is too wide, here’s how to close it: 1. **Check your brand voice setup.** Prigmar agents use the voice and details you give them when you connect channels. If that input was thin, each agent fills gaps on its own. 2. **Feed both agents the same source material.** Point them at the same product info, offers, and tone notes instead of letting them work from separate inputs. 3. **Review a batch side by side.** Pull a week of approved posts and emails and compare them. The mismatch pattern usually points to a setting, not a broken agent. 4. **Use the approval queue while you calibrate.** Don’t auto-publish until the voice feels consistent, approve for a couple weeks and adjust. 5. **Give direct feedback through edits.** When you correct a post or email before approving, you’re steering that agent’s future output. A little format difference is normal, even useful. Aim for the same person showing up, dressed for the room they’re in.