Why does your email voice sound different from your posts

Because they're doing different jobs. Posts are for scrolling. They need to grab attention in half a second, so the Social agent writes short and punchy, sometimes playful. Emails land in an inbox where someone chose to open your message. That's a different kind of attention, and it deserves a calmer, more direct tone. Prigmar's Email agent writes for that context: clear subject lines, one main point, a reason to reply or click. No filler, no forced energy. The goal is a reply or a sale, not a like. That said, both agents pull from the same brand facts you give Prigmar when you set up your account, so the substance stays consistent even if the delivery shifts. You won't get mixed messages about who you are or what you offer, just a tone matched to where the reader is. If the gap feels too wide for your taste, you can: 1. Open the Email agent settings and adjust the tone sliders to match your social voice more closely. 2. Review a few drafts before they send and edit the ones that feel off, Prigmar learns from those edits. 3. Feed both agents the same core messaging doc so word choice and key phrases stay consistent. 4. Turn off auto-publish for email until the voice feels right, then switch it back on. Most owners find the split useful once they see it working. Punchy posts bring people in, steady emails keep them there.